Upgrading to Canva PRO also allowed me to:. So those are a few points to keep in mind. If you noticed in that screenshot above, 2 of these images were among the top 10 most clicked in the past 30 days. This pack comes with 17 templates a total of 85 different options that you can use not only on Pinterest, but across all your social media platforms, and you get 10 stunning stock photos free on top of that.
Crazy simple to customize and a design that truly stands out. On this marketplace you can find hundreds of done-for-you graphics, ranging from these stunning Canva templates to this professional Photoshop Social Pack , and everything else in between.
One of the biggest mistakes I see people make on Pinterest is to over-clutter their pins or use fonts that are hard to read. That means that 8 in 10 people that are on Pinterest at any given time are using a very small screen to scroll through a whole lot of pins. Here are a few quick ways to make sure that happens:. So, besides your template and your text overlay, you also want to be mindful of the background and the images you use there.
So how do we make a good pin description that helps our SEO efforts and rank in searches? Well for 1. We need to be using keywords to help the Pinterest search engine understand the relevance of your pin and 2.
We are writing these descriptions for people, so make sure to keep these in mind. The easiest way to do this is to answer these questions and use it as a template to structure your pin description:. Hack: Use a few sentences from your blog post introduction to save time on writing it out. Now we know how to make a compelling graphic, and how important your descriptions are and how to structure them. The reason why I am telling you to do this, is that Pinterest wants to help you promote your content, but also what is popular on your Pinterest profile.
The logic behind this is if you have a blog board that you pin to first, then repin your own content from that board to other relevant boards and group boards, that pin will start getting impressions. Once you start getting engagement on that pin, it will start sending signals to Pinterest that this pin is quality and will begin boosting it to other users interested in your topics that you are blogging about. This comes down to timing, and who is seeing this pin.
You can always invest in Tailwind or hire a Virtual Assistant to help you spread out your pins to optimize engagement.
This also brings me to our next point of focus…. If you have multiple pins per article then you increase the chances of it appealing to more people. Plus creating multiple pins also helps to keep your content evergreen, and fresh. The last thing I want to talk about is optimizing your profile. In doing so you will ensure that Pinterest sees you as an expert in your niche and that you mean business and it helps Pinterest to boost out your content to the right people.
Here is a quick list of ways you can optimize your profile:. Skipped to the end? Cassie May is the founder of Explore Horioznz , a blog that is full of Pinterest, Instagram and blogging tips to help small business owners and bloggers learn how to use social media platforms to market their website. She is also a Virtual Assistant who online businesses, Instagram coaches, make up artists, and even self-love and eating disorder blogs grow their Pinterest profiles, email subscribers, sales and drive floods of targetted visitors to their websites daily.
Hi Ana! Great article and easy to understand. I have had increased traffic but still I do not get more than 25 visits a day. I have had 3 viral pins and the latest had 13k impressions with 30 link clicks. Visitors can click the logo and instantly save your content straight to their Pinterest boards.
That was A LOT of information and if you read this far, we salute you. Operations at Big Cartel. Easily amused. Endlessly curious. Likes most things. Heart on sleeve. Pinterest What is Pinterest? Claim Your Shop on Pinterest.
Enable Rich Pins. No credit card required. Start free trial See pricing. Terms of Service. Privacy Policy. Cookie policy. Why Is Pinterest great for driving blog traffic? This means that your content will continue to be found years after being published instead of disappearing a few hours later like on platforms such as Facebook and Instagram.
The audience consists of high-income users. These recommendations are based on what thousands of people on Pinterest have searched for. We only want to see more keywords. You can use any tool you feel comfortable working with. In order to optimize your Pins, you want to: Add the main keyword in the Pin title and description Add the main keyword on your Pin image Pinterest reads text placed on images Include other related keywords in your Pin description Include between relevant hashtags at the end of your Pin description 3.
Match your blog post title Pinterest is becoming more and more like Google. Create curiosity with your Pins One of the best ways to make sure that people click through to your blog is to create curiosity with your Pin titles and images.
The reason is that if everyone is using bright colors on their Pins, then no one will stand out. Rich Pins will also sync information from your blog whenever you make changes to your blog post. These show the title, meta description, and author of the blog post. Recipe Rich Pins. These show the title, service size, cook time, ratings, and a list of ingredients. Product Rich Pins. Product Rich Pins linking to product pages will show the most up-to-date information on product pricing and availability.
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